10 Best Upsell Apps for Shopify in 2025
We reviewed and ranked the top Shopify upsell apps based on features, pricing, ease of use, and real merchant results. Find the perfect app to boost your average order value.

Upselling can increase your revenue by 10-30% without acquiring new customers[1]. With the right Shopify upsell app, you can present relevant product offers at key moments—on product pages, in the cart, at checkout, or after purchase.
10-30%
Revenue Increase
From upselling alone
$0
New Customers
Required to boost AOV
4.8x
Avg ROI
On upsell apps
But with dozens of options in the Shopify App Store, which one is right for your store? We tested and reviewed the top 10 upsell apps based on features, pricing, ease of setup, and real merchant reviews.
Quick Comparison Table
Here's a side-by-side comparison of the top upsell apps:
| App | Best For | Starting Price | Rating |
|---|---|---|---|
| ReConvert | Post-purchase upsells | Free / $4.99/mo | 4.9/5 (5,000+ reviews) |
| Selleasy | Budget-friendly all-in-one | Free / $8.99/mo | 4.9/5 (1,900+ reviews) |
| AfterSell | Shopify Plus stores | Free / $34.99/mo | 4.9/5 (1,000+ reviews) |
| Zipify OCU | High-volume stores | $35/mo + 1% | 4.7/5 (600+ reviews) |
| Candy Rack | Pre-purchase upsells | $39.99/mo | 4.9/5 (300+ reviews) |
| Bold Upsell | AI recommendations | $9.99/mo | 4.6/5 (1,500+ reviews) |
| Frequently Bought | Amazon-style bundles | Free / $9.99/mo | 4.9/5 (2,000+ reviews) |
| iCart | Cart drawer upsells | Free / $12.99/mo | 4.8/5 (700+ reviews) |
| Upsella | SMS upsells (any plan) | Free trial | New |
| Honeycomb | Checkout upsells | Free / $49.99/mo | 4.9/5 (500+ reviews) |
1. ReConvert — Best for Post-Purchase Upsells
ReConvert (now Upsell.com) is one of the most popular Shopify upsell apps, specializing in post-purchase and thank-you page optimization. With over 5,000 reviews and a 4.9-star rating, it's a proven choice for boosting AOV[2].
Post-purchase one-click upsell funnels
Thank-you page customization
Add upsells, surveys, and birthday collectors
AI-powered product recommendations
A/B testing and advanced segmentation
Checkout upsells
Shopify Plus only
Pricing
- Free: Up to 49 orders/month
- Basic: $4.99/mo + 0.75% of upsell revenue
- Premium: $14.99/mo for 200 orders
- Plus: Custom pricing for high-volume
Pros
- Generous free tier
- Drag-and-drop editor
- Excellent support (24/7 from CRO experts)
Cons
- Revenue share on paid plans
- Checkout features require Shopify Plus
Best For
Stores focused on post-purchase monetization who want an affordable entry point with room to scale.
2. Selleasy — Best Budget-Friendly All-in-One
Selleasy by Logbase is a feature-rich upsell app with one of the most generous free plans available. It offers six types of upsell widgets and has earned "Built for Shopify" status[3].
Six upsell types
Bundles, add-ons, cart upsells, post-purchase, and more
Product page, cart page, and thank-you page widgets
Automatic product recommendations or manual selection
Multi-language and multi-currency support
AI upsell pitch optimization
Pricing
- Tier 1: Free for 0-100 orders/month (all features included)
- Tier 2: $8.99/mo for 101-500 orders
- Tier 3: $16.99/mo for 501+ orders
“This app has helped push up sales by between 10-30%, taking average order from £7 to AOV of just under £10.”
Pros
- Generous free tier (100 orders/month)
- All features included on free plan
- Built for Shopify certified
Cons
- Limited advanced analytics
- No checkout integration on Basic Shopify
Best For
New stores and budget-conscious merchants who want full functionality without paying until they scale.
3. AfterSell — Best for Shopify Plus Stores
AfterSell specializes in post-purchase upsells with true one-click purchasing—customers can accept offers without re-entering payment information[4].
One-Click Magic
One-click post-purchase upsells
No payment re-entry required
Multi-step upsell funnels with downsells
Checkout page modification
Shopify Plus
Advanced analytics and mobile optimization
Integrations with Nosto, Stamped, and more
Pricing
- Free: Development stores only
- Basic: $34.99/mo for up to 500 orders
- Premium: $54.99/mo for 1,000 orders
- Pro: $99.99/mo for 2,000+ orders
Pros
- True one-click purchasing
- Native Shopify Plus checkout integration
- Advanced funnel building
Cons
- No free tier for live stores
- Higher starting price than competitors
Best For
Shopify Plus merchants who want native checkout integration and advanced post-purchase funnels.
4. Zipify OneClickUpsell — Best for High-Volume Stores
Zipify OCU is built for serious e-commerce operators who want AI-powered upsells across the entire customer journey[5].
AI-powered upsells that launch in seconds
Pre-purchase, post-purchase, and thank-you page offers
Up to 8 upsells on product pages, 5 in cart popup
Built-in A/B split testing
Downsell offers if upsell is declined
Checkout upsells for Shopify Plus
Pricing
- Tier 1: $35/mo + 1% of upsell revenue (up to $1K/mo)
- Tier 2: $95/mo + 1% ($1K-$10K revenue)
- Tier 3: $195/mo + 1% ($10K+ revenue)
Pros
- Comprehensive AI optimization
- 30-day free trial
- Excellent for high-volume stores
Cons
- Revenue share model adds up
- Higher learning curve
Best For
High-volume stores willing to pay for premium features and AI optimization. The 30-day free trial lets you test before committing.
5. Candy Rack — Best for Pre-Purchase Upsells
Candy Rack by Digismoothie focuses on displaying upsells at every stage of the shopping journey, from product pages to checkout[6].
Product page, cart drawer, checkout, and thank-you page upsells
AI-powered Smart Auto-Upsell
Using Shopify's recommendation API
Slide cart with built-in upsells
A/B testing via Intelligems integration
Flat pricing (no revenue share)
Pricing
- Basic Shopify: $39.99/mo
- Standard Shopify: $59.99/mo
- Advanced/Plus: Custom pricing
Pros
- No revenue share
- Comprehensive coverage across funnel
- 14-day free trial
Cons
- Higher flat monthly cost
- No free tier
Best For
Stores wanting comprehensive coverage without revenue-based pricing. The 14-day trial lets you evaluate.
6. Bold Upsell — Best for AI Recommendations
Bold Upsell is a veteran in the Shopify ecosystem with AI-powered "Smart Offers" that suggest the right products to the right customers[7].
True upsell and cross-sell with AI recommendations
Product page, cart, checkout, and post-purchase offers
Multiple offers on a single page
Integration with Bold Subscriptions
Email-based post-purchase upsells
Pricing
- Basic: $9.99/mo
- Premium: Scales with offer views
Pros
- Affordable starting price
- Integrates with Bold ecosystem
- Email upsells included
Cons
- Slightly lower rating than competitors
- Interface can feel dated
Best For
Stores already in the Bold ecosystem or wanting straightforward AI-powered recommendations.
7. Frequently Bought Together — Best for Amazon-Style Bundles
Inspired by Amazon's "Customers who bought this also bought" feature, this app uses AI to suggest relevant product bundles[8].
AI-driven product recommendations based on order history
One-click bundle adding
Automatic discount rules for bundles
Customizable widget styling
Works alongside other upsell apps
Pricing
- Free: For development stores
- Unlimited: $9.99/mo for unlimited products and orders
Pros
- Simple, focused functionality
- Affordable flat rate
- Complements other upsell apps
Cons
- Limited to bundle upsells only
- No post-purchase features
Best For
Stores with complementary products that naturally bundle together.
8. iCart Cart Drawer — Best for Cart Page Upsells
iCart focuses on the cart drawer experience, showing targeted upsells when customers view their cart[9].
Slide-out cart drawer with built-in upsells
Volume discounts and tiered pricing
Progress bar for free shipping thresholds
Customer segment targeting
Works on desktop and mobile
Pricing
- Free: Basic features
- Premium: $12.99/mo for advanced features
Pros
- Free tier available
- Non-intrusive cart experience
- Progress bar increases AOV
Cons
- Limited to cart-focused upsells
- No post-purchase options
Best For
Stores wanting to maximize the cart experience without intrusive popups.
9. Upsella — Best for SMS Upsells
While most upsell apps focus on on-site widgets, Upsella takes a different approach: AI-powered SMS upsells sent after purchase. This lets you reach customers even after they leave your site.
Why SMS?
AI-powered product recommendations based on purchase history
One-tap purchase links in every message
Flexible timing
Post-checkout, shipping, delivery, or custom schedule
Dedicated phone number for your store
Runs automatically once configured
Works on any Shopify plan
No Plus required
98%
SMS Open Rate
~20%
Email Open Rate
Pros
- Reaches customers after they leave your site
- 98% open rate (vs 20% for email)
- Works on any Shopify plan
- Complements on-site upsell apps
Cons
- Requires customer phone number opt-in
- SMS-only (no on-site widgets)
Best For
Stores wanting to extend upselling beyond the checkout flow. Upsella complements widget-based apps by reaching customers post-session.
10. Honeycomb — Best for Checkout Upsells
Honeycomb specializes in checkout and post-purchase upsells with a focus on simplicity and performance[11].
Checkout page upsells
Post-purchase one-click offers
Thank-you page customization
A/B testing built-in
No coding required
Pricing
- Free: Up to 100 funnel views/month
- Silver: $49.99/mo for 2,000 views
- Gold: $99.99/mo for 5,000 views
- Platinum: $149.99/mo for 10,000 views
Pros
- Free tier available
- Simple setup
- Built-in A/B testing
Cons
- View-based pricing adds up
- Higher tiers get expensive
Best For
Stores wanting straightforward checkout upsells without complex setup.
How to Choose the Right Upsell App

With so many options, here's how to narrow down your choice:
Consider Your Shopify Plan
- Basic/Standard: Selleasy, ReConvert, Upsella work on all plans
- Shopify Plus: AfterSell, Zipify OCU offer checkout integration
Consider Your Budget
- Free to start: Selleasy, ReConvert, Frequently Bought Together
- Flat pricing: Candy Rack, Bold Upsell
- Revenue-based: ReConvert, Zipify OCU (scales with success)
Consider Your Upsell Strategy
- In-cart: iCart, Candy Rack, Selleasy
- Post-purchase: ReConvert, AfterSell, Honeycomb
- Off-site (SMS): Upsella
- All-in-one: Selleasy, Candy Rack
Combine Apps for Maximum Impact
Read our upsell types comparison for more on combining strategies.
Conclusion

The "best" upsell app depends on your store's needs:
- Best overall value: Selleasy (generous free tier, all features)
- Best for post-purchase: ReConvert (proven results, great support)
- Best for Shopify Plus: AfterSell (native checkout integration)
- Best for SMS: Upsella (reaches customers off-site)
Most apps offer free trials or free tiers, so test a few before committing. The ROI from even a small AOV increase typically far exceeds the app cost.
For stores wanting to extend upselling beyond widgets, Upsella's AI-powered SMS approach offers a unique advantage: reaching customers after they leave your site, at the moment they're excited about their order.
References
- [1] OptiMonk. "Best Upsell Apps for Shopify". 2025.
- [2] Shopify App Store. "ReConvert Upsell & Cross Sell". 2025.
- [3] Shopify App Store. "Upsell & Cross Sell — Selleasy". 2025.
- [4] HulkApps. "ReConvert vs AfterSell Comparison". 2025.
- [5] Zipify. "OneClickUpsell Post Purchase Upsells". 2025.
- [6] Digismoothie. "Candy Rack vs Zipify OCU Comparison". 2025.
- [7] Shopify App Store. "BOLD Upsell & Cross-Sell". 2025.
- [8] Logbase. "12 Best Upsell Apps for Shopify". 2025.
- [9] Channelwill. "Top 12 Shopify Upsell Apps". 2025.
- [10] Shopify. "SMS Marketing Guide". 2024.
- [11] Fast Bundle. "+20 Best Upsell Apps for Shopify". 2025.
Ready to boost your revenue with SMS upsells?
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